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revenue ops·workflow / renewal-automation

Every renewal conversation teed up, on time.

Track renewal dates across your CRM and contract system, draft personalized outreach, schedule follow-ups — all before the rep has to think about it.

fixed scope·no tech team required·ships in 4–8 weeks
§ flow
hubspot
Renewal window opens
floworks
Draft + schedule touches
gmail
Send outreach sequence
hubspot
Log + escalate
§ problem

Sound familiar?

  • Renewals sneak up; half the pipeline slips past the 60-day mark.
  • Every rep writes their own renewal email from scratch.
  • No one has time to personalize — so the email reads templated.
  • The renewals you lose are the ones nobody followed up on.
§ what we build

Here's the fix.

  • Read contract metadata from your CRM or contract tool on a weekly cycle.
  • At 90, 60, and 30 days: generate outreach with real customer context.
  • Pull usage + support history into each draft — so it feels personal.
  • Assign to the account owner and schedule reminders.
  • Track responses; auto-escalate non-responses before the deadline.
§ what it's worth
renewal coverage
100%
No account forgotten, regardless of portfolio size.
response rate lift
+30–50%
Personalized drafts beat templates every time.
rep hours saved
4 hrs/wk
Reps show up to conversations pre-briefed.

estimates · based on typical engagements · your numbers vary with volume

§ common questions

Things people ask on the call.

HubSpot, Salesforce, DocuSign, Ironclad, or any system where you store agreements. If dates live in spreadsheets, we can pull from those too during setup.

Every draft references the customer's recent usage, support history, renewal history, and current plan. Tone matches what your rep would write — we train on past approved outreach.

Your choice, per sequence stage. Most clients start with 'draft for rep approval' on the 90-day touch and auto-send on follow-ups with rep in CC. Tunable per persona.

Yes. Enterprise gets exec-involved 90/60/30 touches; SMB runs automated with rep oversight; at-risk accounts route to CS for a save play. Rules mirror your existing playbook.

ready to ship this

30 minutes and a rough idea of your workflow.
That's all we need to scope it.

free · no prep · no sales pitch